Expensive or cheap? Scientists explain what the value of a gift says about your relationship

If love is real, your partner doesn't think much about how much he spends to make you happy. Although love cannot be bought, it still has a price, and a high one at that.

When people love someone, they are willing to spend more money on a gift for the person they love and will not look for cheaper options. When they want to show how much someone means to them, they want to make it known that it's not fair to buy something nice.

American scientists came to this conclusion.

People's shopping habits change when they go shopping from the need to give a gift to someone they love, because they feel bad if they want to save at that moment, says Peter McGraw, the head of the research.

"Saving measures are forgotten when thinking about a sentimental purchase, because we want to avoid a situation in which we have to weigh how much money is okay to spend on a love affair," he concluded.

This is proven by an experiment he conducted at a wedding fair, when 245 people chose between two engagement rings, one made of 24-carat gold and the other made of 15-carat gold. Ninety percent of people chose the most expensive ring, 24 carats.

A similar thing happened when choosing birthday gifts, respondents wanted to spend on a gift for someone they barely know and much less than for someone close to them.

The conclusion of this research, the first on this topic, proved that people spend more when it comes to giving something away.